Agency Locator
Expand Your Agency's Online Presence

Consumers are searching for insurance guidance online every day. The new TrustedChoice.com helps connect them with independent agents who understand their needs, specialties and local market.
Here’s what changed — and what it means for your agency.
Included with Big "I" Membership
Your listing is included with your Big "I" membership automatically. No subscription, no opt-in, no fees, no upselling.
Consumer-Facing Agency Locator
Insurance shoppers visit TrustedChoice.com to search for independent agents in their area. Your listing puts you in front of consumers who are ready to buy.
How to Update Your Listing
It takes just a few minutes.
- Log in to the member portal with your Big “I” credentials.
- Select the states you operate in, the coverages you offer, and the companies you represent.
- Add any specialties like languages spoken, niche markets or additional services.
- Confirm your contact information to make sure everything is current and accurate.
- Save your updates – your listing will be live, and your agency will begin being recommended to shoppers.
To help keep agency information accurate and secure, profile editing is limited to designated “Org Admin” or “Company Manager” users in your organization. There may be more than one administrator assigned to your agency. Contact Trusted.Choice@iiaba.net or jake@bigitn.org for support.
